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Taylor Nelson Sofres - TNS

Taylor Nelson Sofres (www.tnsglobal.com) is the leading market research agency and our parent company. It exist for more than 60 years in over 70 countries across the world. TNS Medium Gallup is part of TNS since 1997.

  All over the world  

 

Taylor Nelson Sofres (www.tnsglobal.com) is the leading research company in many European countries and in USA. More than 60 years of success guarantees that TNS is:

  • Leader in market researches and consumer panel
  • Leader in media researches, and audience measurement
  • Leader in innovations and modern research solutions

TNS offers key information for making business decisions, as well as development and competitive advantage. Powerful insight in market and continuous innovations makes TNS Group the sixth sense of business.


  

  All over the world  

 

TNS group continuously develops expertize in new product development (NPD), segmentation and positioning, testing Brand and advertising campaign. Some of TNS branded solutions are:

AdEval™(Advertising efficiency)

NeedScope System™(Motivating research)

Conversion Model™(Commitment evaluation)

Value Manager™(Decision making process, price politics and NPD)

Optima™(U&A study)

Miriad™(data integration) more on www.tnsglobal.com

TRI*M™(managing relation with clients) more on www.tnsglobal.com

Modern IT solutions contributes that TNS stands out in a positive way:

6dTV™ - combination of qualitative and quantitative approach: interactive research in real time: more on www.tnsglobal.com

WebEval™- web site evaluation; more on www.tnsglobal.com